Bestseller
Choco-Story Brussels: Chocolate Museum Entrance with Tasting
From 16,00 €
Buy the ticket
The Brussels Chocolate Museum (original name Choco-Story Brussels) takes visitors on a fascinating journey of discovery through cacao and chocolate, a product that has captivated palates for centuries. Starting from its origins, when cacao was cultivated by the Maya, the museum reveals how this precious commodity eventually reached Europe and transformed from a medicinal ingredient into a culinary staple.
Belgium has been renowned since the 16th century for its exceptional chocolatiers who mastered the art of working with cacao to create exquisite confections. Over time, numerous chocolate production facilities were established to meet the ever-growing demand for this beloved product.
In 1912, Brussels pharmacist Jean Neuhaus created the first chocolate-filled bonbon, which he named the “praline”. Originally, pralines were designed to mask the taste of medicines by coating them in rich chocolate. This innovation eventually evolved into the authentic Belgian praline enjoyed as a standalone confection today. Years later, his wife Louise Agostini invented the “ballotin”—the distinctive boxes used to transport pralines from the chocolatier’s shop to customers’ homes.
Brussels is home to over forty chocolatiers, and Belgian chocolate is now renowned worldwide for its exceptional quality. Belgian chocolate is produced entirely from pure cocoa butter and premium ingredients.
Within the Brussels Chocolate Museum, visitors can explore the ancient history of cacao, tracing its use by indigenous American civilizations primarily for medicinal purposes. Armed with an audioguide, explanatory panels and detailed information cards, guests journey from the practices of the Maya and Aztec civilizations through cacao’s arrival in Europe via the Spanish. The tour then traces how this prized commodity became immensely popular in France, Belgium and Switzerland—nations that remain leaders in the chocolate industry today.
Beyond its history, the museum also reveals the complete chocolate production process, from the cacao tree bearing fruit known as cacao pods, through fermentation, drying and roasting. Throughout the exhibition, visitors encounter artefacts, tools and chocolate sculptures related to chocolate-making. One of the highlights is a demonstration by a master chocolatier showing how delicious pralines are crafted—one of Belgium’s most celebrated confectionery specialities. At the end of the demonstration, all visitors are invited to taste the exceptional chocolates.
Tickets can be purchased online or at the on-site ticket office.
Ticket prices are as follows:
Group and school discounts are available. The ticket price includes an audioguide, a master chocolatier demonstration and tastings.
The Chocolate Museum is one of Brussels’s most visited attractions: book your ticket online to avoid queues at the ticket office and secure your visit.
If you’re a passionate chocolate enthusiast, in addition to exploring the museum, you can participate in a fun chocolate-making workshop where you’ll learn to create your own personalised chocolates and chocolate bars!
The opening hours for the Brussels Chocolate Museum are as follows:
The Brussels Chocolate Museum is located in the heart of the city centre and is easily accessible on foot or by public transport.
For those travelling by metro, the nearest station is Gare Centrale, whilst the tram stop closest to the museum is Bourse. The museum is just a few minutes’ walk from either stop.
For those arriving by car, the nearest public car parks are Grand Place or Albertine.
The Brussels Chocolate Museum is located in the heart of the city's historic centre, just a few metres from the famous Grand-Place, the main square, and very close to the Manneken Pis.
City Card allow you to save on public transport and / or on the entrances to the main tourist attractions.
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